Awaiting for the #Tees and the shots

Still waiting for the #T-shirts?? Yesss.!! We are expecting “the final” results. Meanwhile, we have made a new label to put it bellow the #Tee on the right hand side . It´s very similar to the one we had but smaller size. Everybody thought the one we had was huge…so we considered and accepted to make a change. I know that you haven´t seen them yet but once we get the photos and the web finished you´ll be able to have a look not just the t-shirts, you also will discover a new way of experience related with our brand.

All the manufacture and customization process is quite slow and our patience is running out by moments but the excitement give us enough energy to carry on with this new project.

Just can´t wait to get some shots!!! photo shots!!

#Image at #Firstsight

Getting some neat #Images to show the product in your #Web site or shop, etc, is one of the keys to catch your future customer´s eye. The #Firstimpression it´s important ,so we decided to work with a photographer to help the #Brand look a bit cool and professional.

Once we arranged a photo session we had to persuade some people to be “models”. We only just wanted a girl and a boy to wear our  #T-shirts. We didn´t know how to find  them so at the end we talked to some people that we knew…I still remember their faces when we suggest them to became models for one day…. That was funny!!

We convinced them but now we need the main thing. The #T-shirts!!  We must wait a bit more and have time enough to get a nice finished.

Well…we are still working on it but we are getting there! .We´ll see the final results in a couple of weeks!! . Fingers crossed.

The Design and the Seamstress

The #Summer just #Tee started when we wrote our last post. We are based near #Barcelona and we feel the #SunnyDays have arrived at last. Anyway! We will continue to explain our search for a #Fashionable piece of #Clothing.

Having the #Brand name and #Logo we had to do the next step #Design the #T-shirt!!

That´s very complicated or simple depending on how the way you look at it. Well ! #Designing wasn´t so easy but at the end. We decided not to have a flashy t-shirt and put a #Distinctive #Hallmark (The Logo, obviously!!.and that was easy) .

The t-shirt hasn´t just got only a logo, it also has some #Handcrafted work.(and that was difficult).

We visited some seamstresses from small local companies until we found some helpful people to advise us about it. So let´s testing!!

Next chapter will be looking for material! See you soon

El producto y la experiencia del cliente

En la moda, como en otros sectores no todo está determinado. Las dinámicas actuales de los consumidores no solo son aceleradas si no que también son mutables, variables, y siguen trends propios de épocas de "emergencia". Está claro que a los clientes hay que ofrecer más valor. Y el valor para nosotros se traduce en exclusividad, en emoción, en diseño, en servicio y sobre todo empezar a valorar a los clientes como parte de la marca. Queremos que participen en las tomas de decisiones, en el diseño, en los conceptos que queremos transmitir. Por eso es tan importante comunicar nuestros valores, como saber escuchar las necesidades de nuestros estimadores. La manera de proponer algo nuevo tiene que cambiar, ya no funcionan las reglas de siempre. El cliente es más exigente y quiere vivir experiencias cuando compra un producto, aún mas si es de moda. @teestart o teestart - facebook